Video Interview – the value of contracts and the pros and cons of letters, email and SMS for member retention
April 25, 2017
With a background in IT systems, marketing and data analysis, Guy Griffiths from GGFit is...
Read More
Why a gym membership doesn’t equal results
April 20, 2017
Sam Theyers is an experienced fitness director with two decades global industry experience. Most recently...
Read More
Video interview – Optimising gym equipment for both member experience and ROI
April 11, 2017
Rory McGown is the founder of the award winning GYMetrix who are credited with transforming...
Read More
Driving innovation at club level
April 7, 2017
Adrian Worsley is a Regional Manager with more than a decade of experience. Currently with...
Read More
The surprising importance of offline events in the digital age
April 5, 2017
Rachel Chatham is the Marketing Manager of Be:FIT London. As well as being the UK’s...
Read More
11 Steps To Creating The Perfect Job Description In The Fitness Sector
March 21, 2017
Alina Cooper is regarded as one of the most entrepreneurial young minds in the UK...
Read More
The strategy that will define fitness marketing over the next 5 years
March 15, 2017
Kayleigh O'Connor is the Director of Operations for inbound.co.uk, one of the agencies behind the...
Read More
How gyms can enhance their retention rate and the case for (reasonable) contracts
February 22, 2017
Robin Karn is the National Sales Manager for Harlands Group. Having started in the industry...
Read More
The art of building and keeping a strong PT team
February 17, 2017
Rob Johnson is the managing director and founder of Future Fit Training, the ukactive Training...
Read More
The Technology Buzzword That The Entire Fitness Industry Needs To Wake Up To
February 8, 2017
Jochen Michaelis is the MD UK of eGym, provider of state of the art gym...
Read More
How training providers can build a robust foundation and successful future
February 2, 2017
Jenny Patrickson is the Managing Director of Active IQ, one of the UK’s leading awarding...
Read More
The changing shape of SEO & digital marketing in the fitness industry
February 1, 2017
Ed Yates is a Digital Strategist for Xercise4Less. With an extensive agency background, Ed has...
Read More
Functional Training & 5 Other Essentials For PT’s in 2017
January 22, 2017
Owen Bowling is the founder and CEO of CrankIt Fitness, Australia's leading functional training product...
Read More
Working with a fitness copywriter? 7 steps to making the relationship a success
January 18, 2017
Nicola Joyce is a leading copywriter in the fitness industry. She has worked with some...
Read More
Are you maximising return from your swimming pool?
January 17, 2017
Michael Clark is the Business Development Director for Swimming Nature, the largest independent provider of...
Read More