Mind, Muscle and the Moment – How this Fitness Brand is Changing the Narrative of Perfection
January 10, 2022
Could you tell us a bit about your background and how the brand came about? The brand name - A...
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How to Make Physical Activity Easier for the Visually Impaired
December 13, 2021
In the UK, there are almost 2 million people living with sight loss and every day 250 people begin to...
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Taking Adventure To The Extreme – The Shift From Luxury Products To Luxury Experiences
October 31, 2021
Can you tell us a little about how Untold Story came about? We launched the business two years ago. We...
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Do Wearable Stress Relief Devices Work?
August 19, 2021
The pandemic has elevated concerns about stress in a global context. In fact, a recent global survey from Gallup found...
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What Will the Return of Live Events Look Like?
July 28, 2021
Trade shows and events pretty much stopped as a result of the pandemic. While many turned to virtual options, they...
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The Fastest Growing Brands in Wellness
July 5, 2021
Key findings from the Welltodo 2021 Wellness Innovation Blueprint What are the fastest growing industries in the world of wellness?...
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How Strava built a global community of 80M athletes
June 25, 2021
Strava's mobile app and website connect millions of runners and cyclists through the sports they love. Launched in 2009, the...
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An Interview with Avrum Elmakis, CLMBR Founder and CEO
June 21, 2021
2020 was a tough year for the fitness industry. Between managing cash flow, retaining staff, or adapting radical new processes,...
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Are Gyms Really Bouncing Back?
June 14, 2021
Gyms have had a rough year. But as restrictions start to lift, many industry reports are showing some encouraging data...
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Finding the fastest way back
June 9, 2021
It’s fantastic news that group exercise has finally returned to leisure facility timetables. Bringing much joy and relief to people...
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Why Mental Health Needs to be a Key Focus for Operators
May 13, 2021
Mental health has been on the agenda for the fitness sector for a while now, but COVID has pushed that...
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Returning to Teaching Group Fitness: How to Prepare
May 10, 2021
When gyms were closed during multiple national lockdowns, many fitness instructors were furloughed or forced to switch to online classes...
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Making a Safe Return To Exercise After COVID-19
May 6, 2021
As leisure facilities start to reopen, operators are welcoming back staff and members. Welcome though this is, it won’t be...
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A Business Built On Relieving Pain: A Q&A with Theragun Founder, Dr Jason Wersland
May 4, 2021
Athletes, fitness professionals and fitness enthusiasts are increasingly interested in their recovery. Fitness culture has shifted to focus on recovery...
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Why We Need Women’s Only Gyms
April 27, 2021
Feeling intimidated in a gym is an experience in which many women can relate. This so-called “gymtimidation” is especially profound...
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